|
New book by John Hayes looks at habits of elite HVA franchisees
 |
| John Hayes' new book reveals secrets of HVA's most successful franchisees. |
HVA President and CEO John Hayes says sleepless nights made him do it.
During his Friday address to a general session of the annual convention, Hayes explained, “For months I couldn't sleep at night because one question kept me awake: Why is it that some HomeVestors franchisees become multi-millionaires and create enviable lifestyles while other franchisees struggle to succeed?”
One night Hayes promised himself that he'd answer that question once and for all, not only for the sake of existing and future franchisees, “but because I really do like to sleep!” he said with a laugh.
The result is his latest book, “GET IT! Secrets To Cultivating The HomeVestors Millionaire Mindset,” which studies the habits of HVA’s most successful franchisees.
The book was presented to franchisees attending Convention and will soon be available on the HomeVestors Web site along with a Web page designed for discussion of and new information related to The HomeVestors Millionaire Mindset."
Over a period of months of studying HVA’s most successful franchisees, Hayes said he discovered similarities that he came to call the “The HomeVestors Millionaire Mindset.”
“It is both a philosophy and a strategy,” he said. “Don’t confuse it with positive attitude, because it’s more than that. It’s a way of thinking about business and life. But most importantly, it’s a mindset that drives each top franchisee to make decisions and take actions that lead to success. . . .every time. . . .or almost every time.”
In studying the elite franchisees, Hayes identified nine habits, each discussed in its own chapter:
- They Focus On Results
- They Come With Great Expectations
- They Choose To Be Different
- They Fear Failure, But They’re Not Afraid
- They Expect Change
- They Are Salespeople
- They Know Why They Do What They Do
- They Embrace The System
- They Are Led By Their Faith
“The good news is that even franchisees who don't have The HomeVestors Millionaire Mindset can acquire it,” said Hayes, “if they understand what it is and they want it, they can possess it, too.”
Hayes suggested that franchisees not only study the book for ways to improve their businesses but also as a marketing tool for franchise prospects who may be considering a HomeVestors franchise.
“It’s a great way to let them know what we are all about,” he said.
|
