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The Vestor's Voice®

Feb. 15, 2007 Edition

Satellite Radio -- The Myths, The Hype, And The Reality

An honest look at the truth behind the numbers
By June Marie London

When the concept of satellite radio was introduced, it captured the attention of advertisers and media buyers. Now that the initial excitement has begun to fade, the big question is, Has it lived up to expectations? . . .

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